Technology has been a critical enabler of business growth in modern days. Microsoft has played a vital role in assisting companies enhance their operations. Founded in 1975, Microsoft Corporation is the global development leader of software, services, and solutions.
Today, many businesses use Microsoft technology to increase profits and sales. But what is Microsoft’s untold truth, and how can its technologies help you drive business growth?
Direction Software LLP has been a Microsoft Gold Partner and Power BI partner for more than 20 years. From our tremendous experience working with Microsoft technologies, we take the exhaustive knowledge acquired on the vast majority of the multinational’s tools.
This article explores why Microsoft technologies can be the key to making your business grow.
1. Prepares your company for great heights
One of Microsoft technologies’ great power is that they are designed to prepare businesses for growth and optimize operations and improve performance.
Microsoft creates business-oriented solutions that, unlike other options available on the market, are highly intuitive and specifically designed to help business owners sustain their company’s growth. For this and many other reasons, Microsoft is the leader in Gartner’s Magic Quadrant for business intelligence analytics platforms.
Also, the plus point of using Microsoft’s technologies is the cost savings. Technology is an asset for businesses, and Microsoft knows it. Using Microsoft tools can help you connect with customers, improve productivity and reduce operational costs.
Companies value everything that helps them to adjust their operating costs. Low operating expenses help them set competitive prices and generate investment and business opportunities. Microsoft has a wide range of solutions that helps companies reduce their costs, including interoperability, data governance, and data integration solutions.
3. Increase Productivity and Automation
Process automation is essential for companies. Automation clarifies work, the production cycle reduces, and speed increases. Microsoft has automation solutions such as Microsoft Dynamics that use artificial intelligence to automate multiple business functions.
This kind of technology helps reduce the time spent on basic, mundane, or repetitive tasks, saving employees time and focusing on more demanding and meaningful jobs. Automating these tasks with Microsoft technologies helps organizations increase productivity and focus on growth.
4. Adjust to Changes in Customer Demand
Customer needs are dynamic and constantly changing. Satisfied customers, companies need to keep pace with customer liking and demands as much as possible. What satisfies our customers today might change tomorrow. Therefore, businesses must act fast and intelligently.
Microsoft has several tools with functions that can help generate customers knowledge and carry out strategic actions such as customer segmentation.
5. Uninterrupted Support and maintenance
The companies that provide ready-to-use software solutions also support and maintain it. It may so happen that the company launches an upgraded version and will stop providing support for an older version. In such a scenario, a business will have to upgrade to the newer version or switch to another solution. Also, the company offering the solution may close down and hence can no longer provide any support.
Suppose a business has custom-developed the solution. In that case, the company will have either an internal team or an external partner who would provide them uninterrupted support, more often than not, for years.
6. Lesser security risks
In the business world, collaboration is critical. In 2020, Covid-19 had a significant impact on the workforce, and many companies were forced to adopt online working during the pandemic. While most companies have now reopened, and employees have returned to working from the office partially, it appears that work from home will continue.
Online working has been a challenge for many organizations striving to maintain productivity despite the distance. Because of this, more and more companies are investing in technologies that make it easier to work cooperatively at a distance.
Microsoft is one of the leading providers of collaborative technologies. Microsoft offers several tools that help employees stay in touch from different locations. The examples known by everyone are SharePoint, OneDrive, Microsoft Teams, etc. These services facilitate communication, file sharing, and real-time collaboration.
IF you want to integrate Microsoft Technologies? Contact us today!
About the author:
Natasha Bhatia – Assistant Marketing Manager
At Direction Software LLP, Natasha works with the Marketing team to do Marketing campaigns, websites development, content writing, SEO and social media platforms management.